Information on:

Pixieland Amusement Park

2740 East Olivera Road


Pixieland Amusement Park has been providing fun and enchantment for generations of children in the Bay Area for over 40 years.The magic began in the late 1950's when toy store owner Norman Rosenburg built the original park next to his store at the eastern end of the Park and Shop lot. Naming it King Norman's Wonderland, the park began with a merry-go-round, a train, a ferris wheel and miniature cars, which required a driver's license issued by the park.The Wonderland enchanted children until 1965, when it was removed due to an expansion of the shopping center.

Bill Edwards, an employee of the original park, decided to keep the magic alive and purchased the rides when it closed. He moved them to Oakland for a brief period, but soon returned to WillowPassPark in 1970, where Pixie Playland, (it's original name), has been ever since. Bill maintained the magic until 1989, when he retired. The City of Concord purchased several rides and turned the operation of the park over to Sam Johnston in May 1990. The park was renovated in 1995.

In 2000, it was sold to Jeff Warrenburg who maintained the enchantment until 2004. Jeff developed several new and exciting events, with the most popular being the Annual Easter Egg Hunt.Cindy Brumley bought the park in 2004. With meticulous attention to detail and safety, Cindy has ensured that Pixieland will remain a Concord tradition for years to come.We hope you'll share in our tradition and make some memories that will last a lifetime


Hans Carota

Wednesday, May 30, 2018
Great for kids between 2-5 years old. Free parking and no entrance fees. Food is reasonably priced and typical for an amusement park. Tickets prices are as expected. Good variety of rides for the kids to enjoy. A good way to pass an hour or two on a spring or early summer day.

Stu Rose

Tuesday, May 8, 2018
First time there, great for kids under the age of 5-7. My daughter is 3 and the rides were great for her. Getting on the rides was quick and easy. Very friendly staff, price was very affordable, most rides are one ticket, but 30 tickets for $50 was great, we were there for a couple hours, rode the whole time and there was 4 of us. Overall great experience!!

Alise Spencer

Tuesday, May 8, 2018
Great place for the little ones. Only may be 6 rides or so. Our 18 month old had a blast. The bathroom was really gross. Had to wait around for the workers to rotate stations a lot. They need more staff for sure.

Teresa Smith

Saturday, May 12, 2018
My granddaughter loves this place. She has so much fun. I get worn out.

Nancy Parrish

Tuesday, May 1, 2018
Took some the younger grandkids....a little pricey for carnival rides and could use more,but still enjoyable..tho the roller coaster didn't seem to have brakes,but slowly rocked to a stop.

Pixieland Amusement Park is not affiliated with AmericanTowns Media