Still family-owned and operated, Babcock Winery and Vineyards is a focused 10,000-case winery with 65 acres currently planted to Pinot Noir, Chardonnay, Sauvignon Blanc, and Pinot Gris. Experimental varieties such as Albarino, Sangiovese, and Tempranillo have already come and gone. Bryans' projects these days include Chenin Blanc as well as the development of a new in-house clone of Pinto Noir, Psi Clone. Another compelling development for Bryan is the TTB's relatively recent promotion of the American Viticultural Appellation, Sta. Rita Hills. The Babcock’s winery and vineyard is in the heart of the appellation, which is now considered by wine aficionados to be among the greatest regions in the world for the growing of Pinot Noir.